Three roads to product adoption
Since I’ve made a few posts about new players in existing markets, I thought Steven Frank’s latest post fits in nicely. Steven is one of the founders of Panic, a Mac software company that makes (among other things) Coda, an amazing Web development suite.
My current hypothesis is that there are at least three positions of prominence in each segment — three ways to be number one, if you will: The First One, The Free One, and The Good One.
It’s a good read for any platform: desktop, Web, or mobile.
